This is the link to my theory work with Mr. Codling - http:://harveyshreadmediatheory.blogspot.com

Thursday 18 November 2010

My Prezzi

http://prezi.com/ztbpgv3tw1vi/harvey-shread/

Evaluation Of Preliminary Task

  • In what way does your media product use, develop or challenge forms and conventions of real media products?  How have I created verisimilitude in my work? To begin, my media is based around that of a typical television soap opera such as Eastenders, but has loose connections with a drama such as The Bill. The reason for this is because a wider range of text and camera shots can be used, adding effect and making the piece feel more gritty and realistic. Almost as if the viewers could relate to it, or see the reality of what's going on. By keeping the number of props down, we were able to show that the piece was meant to be realistic, and not some over the top Hollywood film (in which the building would blow up and so on...). This was to get across the fact that we wanted our work to be as real to every day office life as possible, and hoping the dialogue would aid the creepiness of the Boss. I believe that with a bit more practise and skill in the art of editing, i could have made this more believable, and less like an A Level drama production.
  • How does your media product represent particular social groups? - Almost subconsciously we decided, being male, that i was going to be the boss. Already, we have committed a minor act of sexism in the fact that, why couldn't the female have been the boss? Is she incapable of making major decisions that could affect the outcome of a highly rated business? And the fact i was creepy could suggest that women in office type work are possibly vunerable agains high ranking boss's? In our video, the boss tackles the interview with quite an autocratic approach when he says 'Congratulations Miss. Cousins, you start on Monday'. By not giving her a choice of when is suitable hours for her to begin work, already he has dominated her and she has no other option but to agree. I think imy media is representing the typic admin workers of business, and how their lives at work may be the same, not everythign runs as smoothly as you may think.
  • What kind of media instition might distribte your media product and why? - Personally, i'm not entirely sure that the type of media we have created would be distributed because of it's low quality, and also the fact that there is a lot of media with similar intentions already out there being published or broadcast. With it not being unique and a new idea, i generally do believe that it is not worthy of distribution. If it was to be distributed, it would more than likely be on a channel such as channel 4 daytime television.
  • Who would be the audience for your media product? - It's more suited to possibnly the elderly who watch television in the daytime, or like to sit down and watch something in the afternoon. This is simply because they enjoy the thrill almost, of the weird boss, and like a twist in the plotlines.
  • How did you attract/address your audience? - We attracted our audience by having a weird, creppy boss, making them hooked on wanting to see how far he will take his extreme approach to interviewing the young female worker.
  • What have you learnt about technologies from the process of constructing this product? - Throughout the filming and editing of our piece, i have learnt many new skills. these include: How to capture video using a normal video camera, using different angles and motions with the camera to add effect, how to use Windows Movie Maker to upload and chop/cut the video, and to also add transitions, using a blog and uploading/managaing items on the blog, as well as managing the log itself, and keeping it updated with regular feeds.
  • Looking back on your preliminary task, what do you feel you have learnt in the progression from it to the full product? - The majority of the things i feel i have learnt since beginning the project i have listed above, but smaller things like how to make fair and equal descisions when it comes to filming with other people, and how to make sure you get the most out of a shot by using editing tricks, transitions, and clever, secret hints in the dialog or dress code. Overall i think i have gained a detailed understanding of what it means to be in the media industry, and how you need to be unique in a way that your target audience will stay interested in your work. I think i am going to really enjoy doing media studies at A Level, and i look forward to going deep inside the media cave and learning all there is to know about how to make it in the world of media.

Thursday 4 November 2010

Preliminary Task (Unedited Version)


This video is the original footage Hannah & myself shot of our preliminary task. What with this being the unedited and untouched version, several obvious mistakes can be pointed out.
These include:
  • Opening doors 3 times
  • The footage jumps about
  • Continuity errors such as not being in the same position in one shot as you were in the last one
  • Making mistakes with the speech
  • Camera shaking/being run for too long
However, on the edited version, these minor mistakes have been removed or corrected, and a few extra transitions and effects have been added to enhance the quality of the footage. This will be uploaded next.